As the digital industry in India continues to evolve, with shifts that are sometimes smooth and sometimes tectonic, ad:tech Mumbai will be the conflation of ideas, technology and robust solutions to allow Brands to stay relevant and respond ahead of these changes.
Join us for two days of unmissable ad:tech talks, as industry veterans, creative engines and tech innovators shine the light on:
THE NEW MARKETING CURRENCIES
What are the new currencies for marketing, and how are brands strategizing to meet these goals?
MULTISENSORY BRAND EXPERIENCES
Will focus on how brands are using technologies of the 3rd connected era (AI, Voice, IOT, AR/VR) etc to build experiential marketing campaigns.
THE FUTURE CREATIVE
Voice, Video and Vernacular are the pillars of growth for the digital marketing world. This theme will explore how brands are using these mediums, the challenges they face and the opportunities that arise.
ENTERTAINMENT IN THE 3RD CONNECTED ERA (AI, VOICE, IOT)
Explores emerging creative tech, humanization of the consumer experience, and the trends in the gaming industry.
Back to the Future: Brands go D2C
As brands seek to develop winning consumer relationships, they seek to interact with them directly. This theme will explore how new age brands build consumer base and loyalty through content, and how they build & measure integrated marketing campaigns
ROI OF THE CREATIVE GENRE
How are brands getting the most effective ROI from the creative genre, and is content replacing the ads space?