Art & Science: Data-Informed Creativity

If creativity comes from the heart, then data is the brain centre. In this session you will learn how the art and science of data led storytelling is hyper customer orientated. The concentric circles Data + creative + technology will deliver business growth every time alongside brand purpose and engagement meeting the needs of both consumers and a business's bottom line.

Where & When
Date
Tuesday, November 12th
Time
2:50pm - 3:25pm
Category
Main Agenda
Stream
IAB Certified Digital Marketing Masterclass
Speakers
Chief Strategy & Transformation Officer APAC
Wunderman Thompson
Chief- Corporate Communications & Sustainability
Tata Power