Data and Attribution in Media: Getting it Right Start to Finish

With greater pressure on businesses to deliver real business outcomes and results, there has never been a greater need for you to understand data and attribution in media. This is not a session for a recap on what does CTR stands for, it is a specific guide on how you can align your campaign, marketing and business objectives succinctly.

Where & When
Date
Tuesday, November 12th
Time
11:05am - 11:40am
Category
Main Agenda
Stream
IAB Certified Digital Marketing Masterclass
Speakers
Associate Vice President, Media Domain
Kantar South Asia
Senior Vice President - Marketing & Digital
Future Generali