Plugging the $5.8B Leak

Fighting ad fraud is not just a battle of technologies, it requires the various parts of the advertisiting ecosystem to work together. Join this conversation to learn more about the warning signs that all players in the advertising foodchain (brand, technology providers, distributors and publishers)  must not ignore and how by demanding greater brand safety and full transparency we can identify and eliminate ad fraud.

Where & When
Date
Wednesday, November 13th
Time
12:10pm - 12:40pm
Category
Main Agenda
Stream
THEME 2: The New Marketing Currencies
Speakers
Head - Mobile App Marketing
Flipkart