Melissa Lau is a seasoned executive with over a decade experience in digital media. Currently, Melissa leads the Oath’s advertising platforms in APAC, working directly with the product management team in the U.S. In addition, Melissa is also tasked with leading the programmatic business for Oath in Hong Kong.
Melissa’s primary focus has always been in Ad Tech both on the demand side and technology side. She is an expert on advertising technology trends and platforms, including programmatic advertising.
Melissa holds a bachelor’s degree in Electrical & Electronics Engineering and a master’s degree in Engineering Studies from the University of Auckland, New Zealand.